Quick commerce, or Q-commerce, is transforming how consumers shop by delivering everyday essentials like groceries and personal care items within minutes.
In 2024, nearly 600 million people globally are using quick commerce services, a number expected to reach 900 million by 2029.
The market is projected to grow from $195.01 billion in 2025 to $283.04 billion by 2030, with a steady CAGR of 7.74%. As demand for speed and convenience grows, Q-commerce continues to gain momentum worldwide.
This article covers the latest quick commerce statistics along with its adoption, usage, and market trends.
Quick Commerce Statistics 2025: Top Picks
- Around 600 million people worldwide are expected to use quick commerce services in 2024, and this number could grow to 900 million by 2029.
- The global quick commerce market is projected to reach $195.01 billion by 2025.
- There are currently about 6,000 dark stores operating around the world.
- In the United States, there are roughly 200 dark stores supporting quick deliveries.
- The U.S. quick commerce market is expected to grow to $62.63 billion by 2025.
- India’s quick commerce market is estimated to generate $5.38 billion in revenue by 2025.
- In just two years, India’s quick commerce sales have surged by 280%, highlighting rapid adoption and growth.
How Many People Use Quick Commerce?
In 2024, an estimated 600 million people used quick commerce.
This number is projected to grow significantly, with an estimated 900 million users by the end of 2029.
Source: Statista
An estimated 56.1 million people in the United States are using Quick Commerce services in 2024.
This marks a growth of 5.8 million users compared to 2023 when 50.3 million people relied on these services.
Looking ahead, the Quick Commerce market is projected to expand even further, with the number of users expected to reach 71.5 million by the end of 2029.
The following table displays the number of Quick Commerce users by year:
| Year | Quick Commerce Users in US |
|---|---|
| 2017 | 12.2 million |
| 2018 | 15.6 million |
| 2019 | 20.4 million |
| 2020 | 30.4 million |
| 2021 | 41.5 million |
| 2022 | 44.4 million |
| 2023 | 50.3 million |
| 2024* | 56.1 million |
| 2025* | 60.1 million |
| 2026* | 63.6 million |
| 2027* | 66.3 million |
| 2028* | 68.9 million |
| 2029* | 71.5 million |
*-estimated values
Source: Statista
How Many Dark Stores Are There?
There are currently 6000 dark stores worldwide.
About 200 of them are located in the United States as of 2022.
In contrast, China has around 2,000 dark stores, showing a huge difference in scale between the two countries.
Dark stores are specially designed for online order fulfillment, strategically located near customers to enable quick deliveries. They’re called “dark” because they aren’t open to regular shoppers — instead, they function exclusively for pickups and operational purposes.
Source: Predik
Global Quick Commerce Market Size
The global quick commerce market is expected to be worth $195.01 billion by 2025.
By 2030, it’s projected to grow even further, reaching $283.04 billion, growing steadily at a rate of 7.74% each year between 2025 and 2030.
User participation is also on the rise. In 2025, about 8.6% of people worldwide are expected to use quick commerce services, with that number climbing to 11.4% by 2030. On average, each user is expected to spend around $288.79.
When comparing countries, China stands out. It’s set to generate the highest revenue of about $92.68 billion in 2025 alone. China also leads in user penetration, with nearly a quarter (24.1%) of its population expected to use quick commerce services.
Source: Statista
In 2024, Zepto led with 27.7 million downloads worldwide, making it the top app in quick commerce.
Getir follows with 3.9 million downloads, showing a strong presence but far behind Zepto’s user acquisition. Gopuff and Flink follow with 1.8 million and 0.63 million downloads, respectively, showing a smaller but still significant presence in the quick commerce market.
Conversely, Gorillas has the fewest downloads, with just 0.12 million, indicating a more limited reach than its competitors.
The following table displays the number of downloads of selected quick commerce apps worldwide:
| Quick Commerce App | Number of Downloads |
|---|---|
| Zepto | 27.7 million |
| Getir | 3.9 million |
| Gopuff | 1.8 million |
| Flink | 0.63 million |
| Gorillas | 0.12 million |
Source: Statista
Quick Commerce Market In The United States
The quick commerce market in the United States is projected to hit $62.63 billion in 2025.
By 2030, it’s expected to grow to $86.70 billion, with an annual growth rate of 6.72%.
More people are also turning to quick commerce by 2030, around 74.2 million users in the U.S. are expected to be using these services.
User penetration in the United States’ e-commerce market is predicted to increase from 17.3% in 2025 to 20.9% by 2030. On average, each user is expected to spend about $1,040 annually.
Source: Statista
Walmart dominates the U.S. quick commerce market, with 53% of shoppers turning to them for groceries, beverages, or ready-made meal kits online over the past year.
The retail giant’s success is driven by its vast logistics network and widespread physical presence, allowing it to serve 90% of the U.S. population within just 10 minutes.
Amazon secures the second spot, with 42% of users choosing it for online grocery shopping in the past year.
Costco takes third place, with 26% of shoppers buying groceries online through its platform. The platform continues strengthening its market position by blending its brick-and-mortar presence with improved digital offerings.
Here is a table displaying the most used Quick Commerce providers in the United States.
| Quick Commerce Provider | Share of US Consumers |
|---|---|
| Walmart | 53% |
| Amazon | 42% |
| Costco | 26% |
| Aldi | 21% |
| Instacart | 21% |
| Blue Apron | 15% |
| Burpy | 11% |
| HelloFresh | 11% |
| Deliv | 11% |
| EveryPlate | 11% |
29% of US consumers preferred buying Groceries online as it saved effort and time.
Meanwhile, 23% of consumers value the flexibility of shopping at convenient times, such as 24/7 availability. Another major reason consumers cited to purchase groceries online was the convenience of delivery.
This highlights that the primary appeal of online grocery shopping lies in saving time, convenience, and delivery options. Secondary motivators include safety, price competitiveness, and product availability.
The following table displays the top reasons consumers prefer Quick Commerce as of 2022:
| Reason To Buy Groceries Online | Share of Consumers |
|---|---|
| Saves time/effort | 29% |
| Safer to shop during COVID | 26% |
| Convenient times (e.g. 24/7) | 23% |
| Delivery of products | 19% |
| Convenience of delivery | 18% |
| Easier to compare products | 17% |
| I prefer online shopping | 13% |
| Cheaper prices | 13% |
| Easier to find items I need | 13% |
| Products are always in stock | 12% |
Source: McKinsey
Current State of Quick Commerce in the United States
In the last two years, $800 million was poured into quick commerce companies in New York City alone. The pandemic was a major driving force behind this surge, accelerating the sector’s growth and demand. However, as lockdowns have ended and shoppers have returned to in-store visits, the quick commerce industry is undergoing a rapid transformation.
Some companies have struggled to keep up in the post-pandemic environment:
- Fridge No More shut down in March 2024.
- After just one year of operations, Buyk closed its doors around the same time.
- Jokr, which raised $430 million in venture capital, pulled out of the U.S. in June 2024, having lost $12 million in just six months — about $159 per order.
On the other hand, more established players are adjusting and evolving to stay relevant:
- Instacart, already a leader in same-day grocery delivery, has entered the rapid delivery space, aiming to fulfill orders in just 15 minutes. Despite this innovation, the company had to cut its valuation by 40% to $24 billion in May 2024.
- Gopuff, valued at $15 billion in 2021, rose to $40 billion in January 2024. However, by March 2024, its valuation returned to $15 billion after its planned IPO was canceled. Gopuff also reduced its workforce by over 10% through layoffs in 2022 and closed several dark stores. The company’s founders are now focusing on increasing investments in revenue-generating initiatives, including commerce integrations and Gopuff Ads.
- Other notable players like Uber Eats and Deliveroo are not yet profitable but continue to remain active in the market. They are trying to sustain their positions by partnering with retailers and expanding their advertising platforms.
- Flink, one of the rapid-grocery startups, raised $150 million at a nearly $1 billion valuation. Despite the challenges faced by the industry, Flink stands out as a survivor. However, like other companies, its current valuation of $1 billion is significantly lower than the $5 billion it was rumored to be worth in May 2022 following large investments from DoorDash and Carrefour.
Source: DataImpact, eMarketer.
Quick Commerce Market Size In India
The Indian Quick Commerce Revenue is estimated to reach $5.38 billion in 2025.
With a steady annual growth rate of 15.54%, the market is expected to more than double, hitting $11.08 billion by 2030.
By then, around 65 million users are expected to be using quick commerce services, up from a user penetration of 2.7% in 2025 to 4.3% in 2030. On average, each user is projected to spend about $137.20.just data
Source: Statista
India’s quick commerce sales skyrocketed by 280% over the past two years.
The Gross Merchandise Value (GMV) of the quick commerce sector grew from $0.5 billion in FY22 to an impressive $3.3 billion in FY24, highlighting the sector’s rapid expansion.
While India’s overall e-commerce market is growing at a steady annual rate of 14%, quick commerce is outpacing it significantly, with an extraordinary annual growth rate of 73% during FY 2023-24.
Source: Economic Times
India currently has 1,290 dark stores in total.
Swiggy Instamart leads the pack with 500 stores, demonstrating its strong presence and commitment to quick deliveries across the country.
Blinkit comes in second, with 450 dark stores, reflecting a solid network, though it’s slightly behind Swiggy Instamart in terms of store count.
Zepto ranks third, with 340 dark stores. While it has fewer stores than the other two, it continues to expand and holds a significant market share.
The following table displays the distribution of Dark Stores in India by Quick commerce providers:
| Quick Commerce Providers | Number of Dark Stores |
|---|---|
| Swiggy Instamart | 500 |
| Blinkit | 450 |
| Zepto | 340 |
Source: Statista.
Quick Commerce Market Share India
Zomato Blinkit leads India’s quick commerce market with a 40% market share as of January 2024.
This marks a consistent performance, as Blinkit maintained its 40% share in both March 2023 and January 2024, showcasing its stable market position.
In contrast, Swiggy-Instamart has seen a steady decline, dropping from 52% in March 2022 to 36% in March 2023 and further down to 32% by January 2024.
On the other hand, Zepto has shown remarkable growth, doubling its market share over two years — rising from 15% in March 2022 to 24% in March 2023 and then climbing to 28% by January 2024.
The following table displays the Quick Commerce market share breakdown in India:
| Year | Zomato-Blinkit | Swiggy-Instamart | Zepto |
|---|---|---|---|
| January 2024 | 40% | 32% | 28% |
| March 2023 | 40% | 36% | 24% |
| March 2022 | 32% | 52% | 15% |
Source: Statista
Consumer Behavior And Preferences
41% of consumers are satisfied with same-day delivery.
However, 24% are willing to pay extra for faster service, preferring their orders to arrive within an hour or two of placing them.
This is where quick commerce steps in, offering ultra-fast deliveries in just 15 to 20 minutes, meeting the growing demand for speed and convenience.
Source: Cmarix
46% of consumers prioritize speed when shopping online.
In addition, 74% of consumers emphasize the importance of convenience, while 48% focus on ease of use.
These shifting priorities have fueled the rise of quick commerce, as more consumers expect to receive their grocery orders within 30 minutes of placing them. This growing demand reflects a broader trend towards faster, more convenient shopping experiences.
Source: DoorDash
Impact Of Quick Commerce On Traditional Retail
In Europe, most quick commerce customers (44%) order two to four times a month.
Meanwhile, about 8% of users are heavy customers, ordering five or more times a month. Around one-third say quick commerce makes up 20% to 39% of their grocery budget.
Many customers have changed the way they shop. Half of those surveyed now get all their weekly groceries delivered through quick commerce. This shift is affecting traditional supermarkets and discount stores.
In Germany and the Netherlands, over half of quick commerce users say they’d go back to brick-and-mortar stores if fast delivery wasn’t an option. However, only 20% would turn to other e-commerce options, which usually take longer to deliver. In France, opinions are more split — 34% prefer e-food providers, while 31% would choose physical stores.
Source: Oliver Wyman.
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Conclusion: Over 600 Million People Worldwide Use Quick Commerce
Around 600 million people worldwide currently use Q-commerce services, and this number is expected to grow to 900 million by 2029.
The global market is also set to expand from $195 billion in 2025 to $283 billion by 2030, growing at a steady rate of 7.74% each year. Countries like China, the U.S., and India are at the forefront of this trend, with the U.S. market alone expected to hit $62.63 billion by 2025.
Speed is a top priority for consumers, with 46% valuing fast delivery and 74% prioritizing convenience, fueling the rise of Q-commerce with delivery times of just 15 to 30 minutes.
